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Marketing Technology Will Bridge The Communication Divide

April 18, 2017 / GuidesFor Team

Technological changes have had a profound impact on consumers and business owners alike. Specifically, consumers have been the target of more ads than ever before. Technology has enabled firms to … Continue reading Marketing Technology Will Bridge The Communication Divide

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Here’s Why Technology is Vital to a Smart Marketing Strategy.

April 18, 2017 / GuidesFor Team

Technology has quickly become a driving force in marketing and promotions. With the fast pace of developments in the IT sector, digital marketing is now a significant component of promotional marketing … Continue reading Here’s Why Technology is Vital to a Smart Marketing Strategy.

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Marketing Technology is the Future of Marketing

April 18, 2017 / GuidesFor Team

Marketing technology is changing the face of driving sales. The tools equip organizations with better customer focus, develops an insight-driven and solution-oriented culture, and shifts operations from departments to integrated … Continue reading Marketing Technology is the Future of Marketing

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Checklist of Essential Small Business Technology in 2017

April 18, 2017 / GuidesFor Team

More and more organizations are putting marketing technology at the cornerstone of their business. It improves efficiency, minimize expenses, accelerate profitability,and improve company-wide performance. According to SMB Group’s Market Study, an estimated … Continue reading Checklist of Essential Small Business Technology in 2017

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2017 Will Be The Year Of The Customer and Automation Software

April 18, 2017 / GuidesFor Team

When it comes to marketing trends, 2017 will cement the importance of customer service and automation technology. As companies continue to invest heavily in digital platforms, marketing technology has grown … Continue reading 2017 Will Be The Year Of The Customer and Automation Software

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Marketing Technique Tips For Small Businesses On A Budget

April 4, 2017 / GuidesFor Team

Running a small business means always being on the lookout for ways to minimize overhead expenses. The internet is a great equalizer that has provided access to marketing strategies that … Continue reading Marketing Technique Tips For Small Businesses On A Budget

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3 Things You Should Know about Marketing Tech To Optimize It

March 27, 2017 / GuidesFor Team

Entrepreneur says that content marketing is one of the powerful tools that can promote brand awareness. Social media is one of its most popular platforms. Content and its various means … Continue reading 3 Things You Should Know about Marketing Tech To Optimize It

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3 Important Trends Predicted in the Marketing Summit 2017

March 26, 2017 / GuidesFor Team

In one eMarketer survey, 62 percent of marketing professionals said they will invest in marketing technology to find out what their customers want. That is one trend predicted in the … Continue reading 3 Important Trends Predicted in the Marketing Summit 2017

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How Social Media Is a Powerful Marketing Tech Tool for your Consumer Base

March 22, 2017 / GuidesFor Team

Business2Community elaborates on how Twitter can be used to engage audiences, develop customer feedback, and build a loyal group of followers who can make that critical purchase. Twitter is one … Continue reading How Social Media Is a Powerful Marketing Tech Tool for your Consumer Base

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3 Ways To Make Email Powerful Marketing Tools

March 20, 2017 / GuidesFor Team

eMarketer says that seven percent of executives use 20 marketing technology tools to launch their campaigns. That’s a huge number, and one reason for it is the growth of technology … Continue reading 3 Ways To Make Email Powerful Marketing Tools

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The 11 RULES To Deliver Product Content that Sells

1 in 3 consumers have bought from a brand other than they intended because of the information they received while shopping online. That’s the power of great product content. So experts from content26 and Salsify got together to craft the 11 rules you should follow to create product content that makes consumers click the "Buy" button. Read on to learn the best practices for making your products stand out and get sold on the digital shelf.

3 Strategies to help you take Control of your 3 Brand's Digital Footprint

In a recent study by Comscore and UPS, 73% of shoppers said that detailed product content is the #1 most important element of their purchase decision. So when Bill Gates famously coined the term "content is king" in 1996, we can tailor that sentiment to "product content is king" when talking about today's top commerce priority.

8 Ways Marketing Automation Can Expand Your Search Marketing Practice

Marketing automation can help you expand your expertise. There’s no doubt good paid search and SEO are worth their weight in gold. Talented search marketing agencies do a great job of generating the leads that companies can use to grow relationships and ultimately make sales. The power of search marketing can be multiplied by helping clients manage engagement after the click and conversion. In this eBook, you’ll learn nine ways to leverage or expand your agency’s search marketing skills to win with marketing automation.

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