Tag: Research

How Technology Powers your Marketing Campaigns

June 20, 2017 / GuidesFor Team

Marketing is no longer just about advertising and creativity, it’s become an approach to connecting with your customers. With the rise of marketing technology, digital platforms and analytics, marketing has … Continue reading How Technology Powers your Marketing Campaigns

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This is How to Ensure Your Marketing Technology is Competitive

June 20, 2017 / GuidesFor Team

The development of advanced marketing technology is one of the most exciting things to shake up sales and marketing. Supporting this notion, Martech Today reports that nearly 5,000 companies have become … Continue reading This is How to Ensure Your Marketing Technology is Competitive

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Why Investing in Marketing Technology is a Must

June 4, 2017 / GuidesFor Team

Marketing technology, when strategized appropriately, can bring a company a wealth of growth. Over the past decade, the landscape has ballooned into a market that includes over 5,000 vendors that … Continue reading Why Investing in Marketing Technology is a Must

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Growth Through Marketing Technology in an Era of Fake News

June 4, 2017 / GuidesFor Team

One of the crucial elements in marketing engagement is trust – trust by the consumer that enterprises are able to deliver on their promise of high quality goods and services. … Continue reading Growth Through Marketing Technology in an Era of Fake News

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Marketing Technology in 2017: Everything Marketers Should Know

June 4, 2017 / GuidesFor Team

The marketing technology environment is a fluid and highly mobile landscape that opens itself up to the trends brought about by technological innovation and customer behaviour. According to Chief Martec, the … Continue reading Marketing Technology in 2017: Everything Marketers Should Know

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Marketing Technology Tips: 3 Steps To Mastering Email Marketing

June 4, 2017 / GuidesFor Team

Digital marketing has become a natural part of life – from social media platforms to email subscription newsletters, consumers are within the reach of marketers at a personal level. Unfortunately, … Continue reading Marketing Technology Tips: 3 Steps To Mastering Email Marketing

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Top 8 Hurdles Marketers Face Today

June 4, 2017 / GuidesFor Team

Marketing is a complex and competitive business market. According to Hubspot,57 percent of B2B marketers stated that SEO generates more leads than any other marketing initiative. While many factors of … Continue reading Top 8 Hurdles Marketers Face Today

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Tips on Using Automated Marketing For Small Businesses

June 4, 2017 / GuidesFor Team

Marketing technology blends two of business’ greatest resources: marketing and technology. Technology has greatly transformed the way that companies campaign. Marketing technology entails all of the various technological tools marketers … Continue reading Tips on Using Automated Marketing For Small Businesses

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3 Major Marketing Tech Changes Marketers Will Have To Work With

May 13, 2017 / GuidesFor Team

Working with analytics to capture a target market is just the first step for marketers in this brave new world. The second is to actively partner with machine intelligence in … Continue reading 3 Major Marketing Tech Changes Marketers Will Have To Work With

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Get to Know the Top Tools and Companies of Marketing Tech

May 5, 2017 / GuidesFor Team

Marketing Tech News says that 87% of marketing performers they surveyed believe that marketing tech is already improving performance. Creative people like marketing people find marketing tech a lot of … Continue reading Get to Know the Top Tools and Companies of Marketing Tech

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