Why Investing in Marketing Technology is a Must

June 4, 2017 / GuidesFor Team

Marketing technology, when strategized appropriately, can bring a company a wealth of growth. Over the past decade, the landscape has ballooned into a market that includes over 5,000 vendors that offer a wide range of marketer tools. Over the next decade, Foundation Capital estimates that CMOs will increase ten-fold over the next ten years from US$12 billion to a whopping U$ 120 billion. Marketing technology will equip you with critical knowledge along the lines of customer prospects, automated systems, data-driven marketing, and insights on the competition. Read this to learn more. – Silvana Peters

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